Project

Friesen Family Farms

Farm website centered on seasonal fruit availability, local trust, and direct-from-the-source buying.

Types & Services

Custom Website DevelopmentDynamic Availability DisplayContent StructuringLocal Business UX

Overview

Friesen Family Farms needed a site that felt straightforward, local, and product-driven. The standout feature is a daily fruit-availability section managed through a Google Spreadsheet, with color coding that shows customers what is in season and ready to buy.

What stands out

The daily fruit-availability display gives the site a practical job to do beyond basic marketing. It helps customers quickly understand what is available right now and makes the site more useful during active buying periods. Inventory is managed through a Google Spreadsheet, which keeps updates simple for the farm team while making the website more useful for customers.

Highlights

  • Daily inventory updates for seasonal fruit availability
  • Google Spreadsheet-based availability management
  • Color-coded display for faster at-a-glance browsing
  • Clearer product discovery for local direct-buy customers